In a rapidly evolving industry where growth and success often come hand in hand with unique challenges, Suncorp Valuations has emerged as a leader. With an unwavering commitment to delivering credible, professional, and timely reports the company’s journey has not been without its share of obstacles.

In an exclusive interview with ASA Newsroom, the American Society of Appraisers had the privilege of sitting down with Tom Gardiner, ASA, MRICS, the President & CEO of Suncorp Valuations. Tom shared valuable insights into the company’s continued expansion, its achievements, and the specific challenges encountered in recruiting best in class appraisers and support staff.



Continued Growth Drives New Opportunities for Appraisers


How one firm’s success leads to a recruitment challenge.



ASA: It is great to see your firm experiencing continued growth. Can you tell us more about your success?

Gardiner: Suncorp Valuations has   become one of the largest independent valuation firms in North America since our launch in 1984. Since that time, our firm is often called upon by fortune one hundred companies to perform valuations of complex mining, refining, and chemical processing facilities throughout North America and as far away as Dubai, South Africa, and India. We have grown to set the North American standard in condominium appraisal and are one of the world’s most experienced appraiser of churches and other religious properties. Suncorp Valuations has also diversified its service offerings to include risk management services which provide risk control solutions to our client base in conjunction with our valuation offerings. Our firm routinely values entire municipalities, including their road and sewer infrastructure, water & wastewater treatment facilities, recreation complexes, and we have become one of the largest providers of school safety audits in Canada.

ASA: What core firm values have been key factors in meeting your clients’ needs?

Gardiner: Our business is value. We make it a point to fully understand the needs of our clients, and because of our experience we know what can go wrong and therefore we help them manage their risks and avoid future losses, as a result. We are experts at helping them manage and determine ongoing value. Simply put, we provide our clients with appraisal and valuation services that determine their assets worth and risk management services that help them mitigate potential future losses and keep track of everything that they own, along with its value over time.

ASA: How is your success leading to a recruitment challenge?

Gardiner: Demand for qualified appraisers has never been greater. The ability to work at a high-level, deliver on-time, credible, professionally presented reports for clients, help write legislation, sit on advisory councils, and testify as certified expert witnesses are critical skills needed today. Finding and/or developing such professionals is difficult, especially now due to the retirement of experienced senior appraisers and a growing gap in new candidates entering the profession.

ASA: What solutions are you employing to address recruitment/development?

Gardiner: We have taken deliberate steps to recruit and develop valuers, the principle of which has been partnering with leading valuation professional organizations like ASA. This past year we participated as a Gold Sponsor at the Society’s 85th Annual International Conference in Tampa, which included our team members being onsite delivering a technical presentation and meeting with attendees at our booth. We have recently contracted with ASA to repeat the Gold Level sponsorship at the annual International Valuation Conference along with a Presenting Sponsor at the annual ASA Equipment Valuation conference over the course of the next five years, commencing this year. Additionally, we are running a recruitment themed banner advertisement in ASA’s Machinery and Technical Specialties monthly e-newsletter. Partnering with ASA is important to us due to our shared values and commitment to professionalism and the profession. ASA’s long-standing reputation and international recognition helps to better position us in front of the profession’s best and brightest.

ASA: How can appraisers pursue new opportunities at Suncorp Valuations?

Gardiner: Individuals are welcomed to visit the careers page on our website at, call us at 1-800-764-4454 or email me directly at, as I would be pleased to meet with them to discuss our firm’s goals and objectives and outline how those goals and objectives can help them meet their professional growth plans within the valuation profession. New recruits can also view our recruitment video “Why Choose Suncorp“.


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